Page 13 - Best Practice in Travel Risk Management 2019 - Forum Findings
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Best practice in travel risk management 2019
But the wider use of tracking is a divisive issue. A 2018 survey by Travelport shows 55% of business travellers agree for their company
to track them and 45% do not.
“Oddly it is the younger generation of business travellers who are more averse to being tracked”, says Nathan Monshin, a director of consultancy SI Risk, which surveyed thousands of people using its app over nine months.
At first glance, it seemed odd that younger people who are comfortable sharing their lives on social media were more averse to being tracked by their employer, he says. But digging deeper, the reason was that younger people seem less willing to follow orders.
The solution is simple. Organisations need to explain why they need the data and how the data will be used. In SI’s experience, the TRM team needs to brief managers so they can explain the reasons to staff and once this is done more travellers agree to allow tracking.
But organisations need to stick to their promises on how they will use the data, says Monshin.
Those who have used the data for something else have lost the trust of their employees.
Asking for permission works, says David Herd, group security manager at consumer goods giant Unilever. To keep in touch with business travellers, his team needed them to share their personal phone numbers. They decided to send out a survey that asked if people would share their numbers. The answer was yes.
Without this step a very similar project at another major organisation failed, Harwood says. Its employees said that using the service made them feel as if ‘Big Brother’ would be watching them. The lack of uptake surprised
the company because its view was that travellers would see the service as a perk.
“You need to manage the perception of how the data will be used and show what the benefit is,” says Harwood.
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